Welcome to Edison State Library MKT 216 Principles of Marketing Research Guide
Research Guides are used by librarians to share knowledge and information with staff, faculty, students and the community on either a specific class, assignment or topic. These guides are then organized by class, subject or creator for easy access.
Use the Nexis Uni database to locate the Hoover's Company report and Business Source Complete database to locate company profiles. Use the provided PDF instructions to find the most effective ways of using both databases.
The guide pages can be accessed by selecting the different tabs located directly above this Welcome! box.
To access the Edison State Library website, go to Edison State Library. On the library main page are the links to ESearch, Library databases and Research Guides.
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